Knowing your client requires a commitment to data

Douglas Isles  |  Platinum Investment Management  |  19 February 2020  |  0.25 CE

Behaviour biases determine that performance drives managed fund flows. Armed with a vast database of client transactions, we can derive far deeper insights. By building a regression model to predict client behaviour, we are able to confirm that investment adviser engagement is critical. While this is intuitive, the data ascribes a value to engagement, and also highlights the positive benefits of an investment adviser on the behaviour of investors. Advisers generally have more datapoints per client than fund managers but smaller client bases. With the righ...

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Led by behavioural finance expert, Herman Brodie, the Behavioural Finance - Investment Decision-Making course will help you identify, analyse and evaluate the principal human preferences that influence decision-making in situations of uncertainty, so you can recognise and identify these preferences in others, to improve investment decision-making.

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